About Raniya Fathima | Performance Marketer & Web Developer Calicut
Home About Me

Real Person.
Real Strategy.
Real Results.

I'm not a big agency. I'm Raniya — a marketer from Calicut who genuinely cares about making your money work harder online.

Raniya Fathima performance marketer web developer Calicut Kozhikode Kerala
Calicut Kerala, India 🇮🇳
Hey, I'm Raniya 👋

Performance Marketer &
Web Developer — Calicut

I grew up watching small businesses in Kerala struggle to get noticed online — even when their products were genuinely great. That bothered me. So I did something about it.

I spent the last couple of years going deep on Google Ads, Meta Ads, Shopify, social media, and web development — not just learning theory, but understanding exactly what makes people click, trust, and buy.

"I'm fresh to the industry — but I come with a learner's hunger, a data-driven mindset, and zero interest in wasting your budget on things that don't work."

I'm based in Calicut, and I work with businesses across Kerala and all over India — helping them get more customers, better leads, and a stronger presence online without burning through their budget.

If you're tired of agencies that overpromise, send confusing reports, and disappear after onboarding — you're in the right place. I keep things simple, honest, and focused on your actual growth.

Google Ads Meta Ads Shopify SMM Web Dev Calicut 📍
What I Do

The 5 Things I Help You With

Each service I offer solves a specific problem businesses face online. Here's how I can help yours.

🌐
Web Development

Your website is your 24/7 salesperson. I build fast, clean, mobile-friendly sites that load quickly and turn visitors into enquiries — not just pretty pages that sit there.

📱
Social Media Marketing

Consistent, strategic content that builds your brand and grows a real audience — not just random posts. I plan, create, and manage it so you don't have to think about it.

🔍
Google Ads

Show up at the exact moment someone searches for what you sell. I set up and manage campaigns that bring in real leads — and cut out the wasteful spending most businesses don't even know they have.

📣
Meta Ads

Facebook and Instagram ads that actually stop the scroll. I handle the targeting, creatives, and testing — so your budget goes towards people who are genuinely likely to buy.

🛒
Shopify Development

Want to sell online? I build Shopify stores that look professional, load fast, and are set up to convert from day one — including product pages, payment setup, and everything in between.

💬
Not sure what you need?

That's okay! Just tell me about your business and your goal — I'll tell you exactly what would make the biggest difference and give you a plan with no pressure.

WhatsApp Me →
My Approach

Why Working With Me
Feels Different

I know what it's like to not fully understand where your money is going. So I work differently — clearly, honestly, and with your business goals at the centre of everything.

Here's what you'll actually experience when we work together:

  • 🎯
    You always know what's happening No confusing reports or jargon. I explain exactly what I'm doing, why, and what results it's producing — in plain language.
  • 📊
    Every decision is backed by data I don't guess. I test, measure, and make decisions based on what the numbers actually say — so your money keeps working smarter.
  • 💰
    Your budget is treated like my own I'm not going to run ads just to show activity. If something isn't working, I'll pause it and fix it — not keep spending your money on it.
  • 🤝
    You get a real person, not a ticket system Questions? Message me. I'm accessible, responsive, and actually care about how your business is doing beyond just the campaigns.
Skills

How Confident I Am in Each Area

Honest self-ratings — not inflated numbers. I believe in knowing what I'm strong at and always improving.

Google Ads88%
Meta Ads (Facebook & Instagram)85%
Social Media Marketing90%
Shopify Development82%
Web Development80%
Analytics & Reporting85%

Tools I work with daily

🔍Google Ads
📘Meta Ads Manager
🛍️Shopify
📊Google Analytics 4
📈Meta Pixel
🎨Canva Pro
🌐WordPress
Elementor
📉Google Search Console
📅Meta Business Suite
Kind Words

What People Say About Working With Me

★★★★★
"

Raniya built our Shopify store from scratch and ran our Meta Ads. Within 60 days our sales doubled. Absolutely incredible — highly recommend her to any business wanting real results.

AK
Arun Kumar
Owner, StyleKart — Kozhikode
★★★★★
"

Our Google Ads were burning money before Raniya stepped in. She restructured everything and our cost-per-lead dropped 40% in the first month. Sharp, honest, and truly ROI-focused.

SM
Sana Muhammed
Founder, GlowByNature — Calicut
★★★★★
"

The website she delivered is fast and professional. Our Instagram grew by 3,000 followers in two months. She's the full package — great with both marketing and tech.

RN
Rahul Nair
CEO, TechBridge — Malappuram

Sound Like Someone You'd
Like to Work With?

Let's have a free 15-minute chat — no hard sell, just an honest conversation about how I can help your business grow.

WhatsApp Me Now →
Chat on WhatsApp